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Lisa Kudrow, former Friends star, has criticized Tom Hanks’ new film Here for being “an endorsement for AI”. In a recent interview on the Armchair Expert podcast, Kudrow expressed her concerns about the implications of AI on the film industry and the future of actors.
Kudrow pointed to Here, directed by Robert Zemeckis, as a prime example of the potential crisis facing the film industry. The film features Hanks and his Forrest Gump co-star Robin Wright, who are de-aged and face-swapped using an AI-driven tool called Metaphysic Live. Kudrow expressed her worry that this technology could lead to a lack of opportunities for up-and-coming actors, as well as the potential for a “living stipend” for people who are no longer able to find work due to AI.
Metaphysic, the company behind the AI tool used in Here, has recently made an agreement with talent agency CAA to develop more AI tools and services. Zemeckis has endorsed the company, stating that they are the “global leaders” in AI content. The film’s production visual effects supervisor also praised the technology, saying that it allows actors to test out acting choices for their younger selves in real time.
However, concerns over the exploitation of AI have been raised in the entertainment industry, with protections included in recent writers’ and actors’ strikes. Despite these protections, there are still worries about the potential impact of AI on the industry, with some calling it an “AI tsunami” that could have a significant impact on the future of film and television.
In conclusion, Kudrow’s criticism of Here highlights the growing concerns about the use of AI in the film industry and its potential impact on actors and the future of the industry. As AI technology continues to advance, it is important for the industry to consider the ethical implications and ensure that protections are in place to safeguard the rights and opportunities of actors and other industry professionals.