Gio. Feb 13th, 2025

CONYERS, Ga., Feb. 13, 2025 /PRNewswire/ — The latest book by Reco M. McCambry, founder of Inc 5000 company Novae, hits the market this weekend. In “Fintech is the Future,” McCambry introduces readers to the worlds of financial technology and financial education—and how proper use of financial technology can make anyone wealthy.In “Fintech is the Future: The Perfect Business,” McCambry introduces the reader to the business of financial technology, including the rationale he used when building his company to become one of America’s fastest-growing businesses. He explains how the marriage of financial technology and financial education with a direct sales business model helped his family become wealthy beyond their wildest dreams, and how similar fintech products and business models can help anyone to do the same.McCambry is a realist—instead of offering “secrets” or “weird tricks” to make the reader “effortlessly wealthy,” he lays down hard examples of the power of financial education, and in the vein of Robert Kiyosaki’s Rich Dad, Poor Dad, McCambry explains how the knowledge gap between the children of rich families and poor families perpetuates economic inequality. McCambry then lays out some prominent examples of how advances in financial technology can close these gaps—and how entrepreneurs can become wealthy by selling these products.The book’s subtitle, “The Perfect Business to Build Wealth and Bless People at the Same Time,” refers to McCambry’s overall goal in building Novae. Research McCambry conducted during his MBA program, combined with his lived experience in the direct sales industry, convinced him that the widespread dissemination of financial education and technological assistance could overcome many historical barriers to economic inequality.”Whether you’re underserved because you live in a rural area, because you lack a college degree, or because you grew up in a poor neighborhood like me, fintech can help you become wealthy,” McCambry told me in an interview. “It takes time, and it takes work—anyone who tells you, you can build wealth without those things is misleading you. But it can be done. And this book can help you begin to build a plan to do it.”Prior to this book, McCambry was known for his books The Fatherless Father and The Plan After Police Reform That Will Guarantee Social Justice and Progress for the Black Community. These tell you a lot about McCambry’s mission in life: after growing up in a single-parent household, sometimes living in public housing projects, McCambry wants to help others like himself to erase the marks of generational trauma and build a better life.And he has always recognized that this doesn’t just mean the Black community. Over the years, Novae has become distinguished by its willingness and ability to provide financial services anywhere that traditional banks have not adequately served. McCambry has hired corporate staff from various immigrant communities and covered the Biden-era