Mer. Feb 12th, 2025

By Puja Sharma
Today
cedar ibsi capital
Credit Access
fintech funding
With this investment WonderLend Hubs will look to double its revenue in the next 15 monthsMumbai, January 30, 2025: Early-stage B2B FinTech/BankTech-focused VC fund, Cedar-IBSi Capital, has announced its second investment, in WonderLend Hubs (WLH). It is a #NoCode financial technology company that helps large Insurance and banking players manage, digitise and automate commissions and incentive programs for its various sales and collections channels.The company also has emerging solutions in areas of new-age credit assessment – combining LOS (loan origination), Credit BRE (business rule engine) and Workflow orchestration capabilities. In addition, it has built Socio Economic Profiler (SEP), a location intelligence-based credit score for retail lenders, especially those who target the New-To-Credit segment. Today, WLH counts 25+ Tier-1 Indian and regional Insurance players and Banks as customers across India, Sri Lanka, Malaysia, Vietnam, Hong Kong and Dubai. Global Incentive Management Software is expected to expand at CAGR of 16.4% from 2023 to 2032. In 2022, it was $1.65bn industry.Along with Cedar-IBSi Capital, the round saw participation from WLH’s existing investors, IPV and IAN. The funds will be used for strengthening the team and technology roadmap.Cedar-IBSi Capital, which announced its first close in 2024, made its first investment in Cogniquest, an intelligent document processing company in August 2024. After the second investment, Cedar-IBSi Capital plans to invest in a total of 10-12 B2B banking tech start-ups. The initial investment in each start-up will range between INR 4-6 crore and it plans to double down on fast growing portfolio companies.Commenting on the investment, Sahil Anand, Founder and Managing Partner of Cedar-IBSi Capital, said, “We are very excited to partner with Ram and Rajesh. Their platform-based approach to building solutions for various problem statements covering sales channel automation, lending origination and credit profiling is impressive. Moreover, their already-strong customer base of leading Indian and regional institutions demonstrates that they have built a competitive range of solutions. We are excited to go down this journey with them and see WonderLend Hubs grow into a leading global BankTech player.”Subit Saurav, Associate Partner, Cedar-IBSi Capital added, “Remaining true to our thesis, we believe that Rajesh and Ram bring a complimentary skillset with decades of relevant experience and have built a strong foundation, team and product, and we are excited to partner with them.”While India’s front-end B2C digitisation has evolved to large extent, the next wave is centred on technology companies that are focusing on upgrading legacy systems and digitising business-critical manual processe